Be Interactive review the relationship between happiness and success in business

Research has found that a happy workforce is a productive & successful workplace. Be Interactive have reviewed the relationship between happiness & success & looked at various ways business leaders can ensure they have a happy workforce.

Be Interactive believe that staff morale is reflected in every business process so it is important for staff to be happy and motivated as this will be shown in the outcome of a project. The firm points out that if employees are unhappy, feel unappreciated and are therefore unmotivated this is likely to be reflected in a project or in customer service which will have a negative impact on business and customer loyalty. Be Interactive also feel that it is important for all workers to be on the same page because conflicting ideas could cause confusion and this will affect productivity.

About Be Interactive: http://www.beinteractivepty.com/aboutus/

Be Interactive has looked into research that offers ways to improve happiness and agrees with some of the findings. The study showed that being willing to try new things and being more open to conversation are two of the things that make people happiest as well as being good traits for aspiring leaders. Be Interactive suggests that to have a more positive start to the day commuters should try talking to other commuters on their journey to work as research shows commuters have a significantly improved journey when they connect with a stranger compared to sitting in solitude. Be Interactive also believes that acting happy even when feeling down and making friends with extroverts can have a positive effect on a person’s happiness.

 Be Interactive is an outsourced sales and direct marketing company located in Brisbane. The firm work on behalf of their clients to represent their brands in accurate and personalised formats. Be Interactive connect with consumers via face-to-face marketing methods because they believe this is the most effective way to create long-lasting and personal relationships between brand and consumer. This method of marketing often leads to improved customer acquisition, brand awareness and brand loyalty.

Be Interactive believe that happiness is extremely important in direct marketing because engaging with customers on a one-on-one basis requires a positive attitude, good customer service and a genuine interest in the customer. Being happy around customers is likely to improve the amount of sales made and therefore help the sales rep meet targets. More importantly this positive attitude will get consumers engaged and genuinely interested in the product or service. Be Interactive says that this engagement will then allow for the sales rep to build genuine and personal relationships with the consumer which will most likely encourage the consumer to return to the brand.